Upsell and cross-sell

Upsell.com (formerly ReConvert)

By Upsell.com

A broad upsell platform for stores that want product, cart and post-purchase offers in one measured funnel.

The verdict

Is Upsell.com (formerly ReConvert) right for you?

Choose it if...

  • You want post-purchase one-click offers plus pre-purchase upsells
  • You have enough order volume to measure offer performance
  • You want funnel analytics and testing in the same app

Look elsewhere if...

  • You only need one simple product-page add-on
  • You cannot maintain offer rules and exclusions
  • You need checkout upsells but are not eligible for the required Shopify checkout features
StackFit’s view

Its core job is increasing average order value across several stages of the customer journey.

See the full product summary

Upsell.com (formerly ReConvert) is a Shopify app for increasing average order value across several stages of the customer journey. This guide separates the useful day-to-day job from the wider feature list so you can judge the operational fit before installing it.

What you get

The main outcomes to expect.

Focus on the capabilities that solve a real customer or operational problem.

  • Product, cart, checkout and post-purchase offer coverage
  • One-click post-purchase upsell funnels
  • Offer conversion and funnel reporting
  • Frequently bought together and product recommendations
Setup effortLight setup
Best ownerEcommerce or conversion lead
Connections6 recorded
See connections and integrations
  • Shopify Checkout
  • Shopify Flow
  • Shopify Subscriptions
  • Klaviyo
  • Rebuy
  • Product review apps

Getting started

A practical route to launch.

Scan the stages first. Open only the instructions you need while completing the work.

Before you startHave these essentials ready
  • Baseline average order value and conversion rate
  • A shortlist of genuinely complementary products
  • Margin and discount guardrails
  • Checkout-plan eligibility confirmed
  1. 01
    PlanChoose one offer moment
  2. 02
    InstallBuild a focused funnel
  3. 03
    ConfigureMatch the storefront
  4. 04
    TestTest and launch

Detailed walkthrough

01PlanChoose one offer moment

Start with the customer-journey point where you have the clearest complementary offer. Avoid launching every placement at once.

What you should have
One launch placement and one commercial hypothesis
How to check it
Confirm one launch placement and one commercial hypothesis before continuing.
Open the official instructions
02InstallBuild a focused funnel

Create the offer, targeting, fallback and exclusion rules. Use products with adequate margin and stock.

What you should have
A complete offer funnel with clear eligibility
How to check it
Confirm a complete offer funnel with clear eligibility before continuing.
Open the official instructions
03ConfigureMatch the storefront

Apply the brand style and check that the offer does not obscure checkout or product information.

What you should have
A branded, readable offer on mobile and desktop
How to check it
Confirm a branded, readable offer on mobile and desktop before continuing.
Open the official instructions
04TestTest and launch

Place test orders through every eligible path, including decline and ineligible scenarios, before publishing.

What you should have
A verified live funnel and saved baseline
How to check it
Complete the journey on mobile and desktop, then confirm the intended event appears in the app reporting.
Open the official instructions
See the full planning checklist
  • Which placement to launch first
  • Manual or automated recommendations
  • Discount and exclusion rules
  • How incrementality will be measured

Using it well

A simple operating rhythm.

You do not need to inspect everything every day. Use this schedule to focus on the right checks.

Every week

Review feedback and exceptions

Frequent review prevents low-relevance offers from adding friction.

What to do and track
What to do

Review offers by placement and pause weak combinations.

Useful output

Offer take rate and revenue per eligible order

Read the official guidance
Every month

Check commercial value

Reported revenue is not the same as incremental profit.

What to do and track
What to do

Compare gross uplift with discount, app and fulfilment cost.

Useful output

Incremental contribution after costs

Read the official guidance
After major changes

Re-test anything affected

Connected journeys can break when another part of the stack changes.

What to do and track
What to do

Re-test after theme, checkout, catalogue or subscription changes.

Useful output

Successful end-to-end test orders

Read the official guidance

Success check

How to know it is working

  • Incremental average order value
  • Offer take rate
  • Revenue per eligible order
  • Refund rate on upsold items

Cost and cautions

Know the commitment before you choose.

Starting price
Free plan available
Typical range
Confirm at your order volume
Pricing model
Usage and order-volume tiers

Model the bill at your current order volume and expected app-generated revenue before launch.

Check current pricing before purchasing. Snapshot checked 21 August 2026.

01

Installing Upsell.com (formerly ReConvert) without recording a baseline for incremental average order value.

02

Switching on every available feature before the core journey has been tested.

03

Treating app-reported revenue or activity as incremental without a controlled comparison.

See 3 more technical and commercial considerations
  • Checkout upsell placement depends on Shopify plan eligibility.
  • A broad feature set creates more configuration and QA work than a single-placement tool.
  • Published entry pricing may not represent the cost at your order or generated-revenue level.

Questions and evidence

Answers without the research overload.

Is Upsell.com (formerly ReConvert) the right choice for every Shopify store?

No. It is strongest when you want post-purchase one-click offers plus pre-purchase upsells. Stores that you only need one simple product-page add-on should compare the alternatives before installing.

How should I test Upsell.com (formerly ReConvert)?

Record the relevant baseline, launch the smallest useful configuration, check the complete customer journey and compare the agreed metric after enough traffic or orders have accumulated.

Does the affiliate relationship affect this guide?

No. StackFit may earn a commission from the app link, but commercial relationships never affect quiz scoring, rankings or the editorial verdict.

How much work does Upsell.com (formerly ReConvert) take to set up?

Light setup is the current planning guide. Before installing it, confirm baseline average order value and conversion rate, a shortlist of genuinely complementary products, margin and discount guardrails, then test the complete customer and operational journey.

What should I measure after launching Upsell.com (formerly ReConvert)?

Start with incremental average order value, offer take rate, revenue per eligible order. Compare those measures with the pre-launch baseline and include app cost and operating time.

Ready to move?

Choose the route that matches your confidence.

Still unsure

Get a store-specific answer

See what to install now, add later, replace and avoid for the moment.

Start the free assessment
The app link is commercial and may earn StackFit a commission. Commission never affects recommendations.