Referrals
ReferralCandy
By ReferralCandy
Use ReferralCandy when customer advocacy is credible enough to become a measured acquisition channel.
The verdict
Is ReferralCandy right for you?
Choose it if...
- Products with strong word of mouth
- Growth brands measuring referred-customer value
Look elsewhere if...
- Low-order-volume stores or products customers rarely recommend
It is a focused referral platform for stores that can sustain advocate and friend incentives without damaging acquisition economics.
See the full product summary
ReferralCandy provides referral tracking, advocate rewards, referral fraud controls for Shopify stores.
What you get
The main outcomes to expect.
Focus on the capabilities that solve a real customer or operational problem.
- Referral tracking
- Advocate rewards
- Referral fraud controls
Getting started
A practical route to launch.
Scan the stages first. Open only the instructions you need while completing the work.
- A product customers are willing to recommend and sustainable incentive economics
- 01PlanSet advocate and friend rewards using contribution-margin and fraud guardrails.
- 02ConfigureConfigure referral attribution, approval and abuse controls in ReferralCandy.
- 03ConfigurePlace the programme in the post-purchase and lifecycle journey.
- 04ConfigureRun a controlled launch before increasing incentives.
- 05TestMeasure referred customers, success fees, CAC, repeat rate and incremental contribution.
Detailed walkthrough
01PlanSet advocate and friend rewards using contribution-margin and fraud guardrails.
Record the current setup, the problem ReferralCandy must solve, the owner and the starting result. Complete set advocate and friend rewards using contribution-margin and fraud guardrails. in a test or controlled environment before changing the live journey.
- What you should have
- A documented and working set advocate and friend rewards using contribution-margin and fraud guardrails. stage with a named owner.
- How to check it
- Confirm the setup works, then record referral participation.
02ConfigureConfigure referral attribution, approval and abuse controls in ReferralCandy.
Complete configure referral attribution, approval and abuse controls in referralcandy. using only the settings needed for the agreed use case. Document the choice, owner and rollback route before moving to the next stage.
- What you should have
- A documented and working configure referral attribution, approval and abuse controls in referralcandy. stage with a named owner.
- How to check it
- Confirm the setup works, then record referred-customer acquisition cost.
03ConfigurePlace the programme in the post-purchase and lifecycle journey.
Complete place the programme in the post-purchase and lifecycle journey. using only the settings needed for the agreed use case. Document the choice, owner and rollback route before moving to the next stage.
- What you should have
- A documented and working place the programme in the post-purchase and lifecycle journey. stage with a named owner.
- How to check it
- Confirm the setup works, then record referred-customer ltv.
04ConfigureRun a controlled launch before increasing incentives.
Complete run a controlled launch before increasing incentives. using only the settings needed for the agreed use case. Document the choice, owner and rollback route before moving to the next stage.
- What you should have
- A documented and working run a controlled launch before increasing incentives. stage with a named owner.
- How to check it
- Confirm the setup works, then record referral participation.
05TestMeasure referred customers, success fees, CAC, repeat rate and incremental contribution.
Complete measure referred customers, success fees, cac, repeat rate and incremental contribution., then run the full customer and operational journey on mobile and desktop. Record every exception and resolve serious failures before launch.
- What you should have
- A signed test record with the intended journey working and no serious exception left open.
- How to check it
- Confirm the setup works, then record referral participation.
See the full planning checklist
- Whether the first launch needs referral tracking or whether it can wait
- Whether the first launch needs advocate rewards or whether it can wait
- Whether the first launch needs referral fraud controls or whether it can wait
Using it well
A simple operating rhythm.
You do not need to inspect everything every day. Use this schedule to focus on the right checks.
Success check
How to know it is working
- Referral participation
- Referred-customer acquisition cost
- Referred-customer LTV
Cost and cautions
Know the commitment before you choose.
- Starting price
- From USD 39/month
- Typical range
- USD 39 to 799/month
- Pricing model
- Subscription and success fee
Public plans combine a monthly fee with a success fee: 10.5% at $39, declining on higher plans.
Check current pricing before purchasing. Snapshot checked 17 July 2026.
Over-generous rewards can attract low-quality or fraudulent referrals.
Referral fraud and incentive cost require active monitoring.
Compare your options
See how ReferralCandy compares with other referral marketing options.
See when ReferralCandy fits your Shopify store, what it takes to implement and run well, and when the evidence says you should wait.
Questions and evidence
Answers without the research overload.
How much work does ReferralCandy take to set up?
Heavier setup is the current planning guide. Before installing it, confirm a product customers are willing to recommend and sustainable incentive economics, then test the complete customer and operational journey.
What should I measure after launching ReferralCandy?
Start with referral participation, referred-customer acquisition cost, referred-customer ltv. Compare those measures with the pre-launch baseline and include app cost and operating time.
What should I check before installing ReferralCandy?
Confirm a product customers are willing to recommend and sustainable incentive economics. Do not launch until the owner and a measurable reason for the app are clear.
When should I avoid ReferralCandy?
Low-order-volume stores or products customers rarely recommend
What alternatives to ReferralCandy should I compare?
Compare A loyalty platform with built-in referrals when one programme can cover both jobs.. Shortlist by the specific job, total cost, integrations and ongoing work rather than feature count alone.
Key official sources
- ReferralCandy Shopify App Store listingshopify app store
- ReferralCandy official websiteofficial website
Ready to move?
Choose the route that matches your confidence.
Go to ReferralCandy
Check the current listing, pricing and compatibility before installing.
View ReferralCandy on ShopifyGet a store-specific answer
See what to install now, add later, replace and avoid for the moment.
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