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Common decisions

Reviews and UGC

Judge.me review

Collect customer reviews and show star ratings on your product pages, without a large monthly bill.

A good fit if

You want review requests, photo reviews and product-page ratings at a low cost.

Think twice if

You need a broader customer-data or loyalty system, rather than a reviews app.

Setup estimate
Moderate setup
Pricing checked
Guide researched

What you can use it for

  • Review collection
  • Photo and video reviews
  • Customer reviews on your store
Product details, capabilities and integrations

Judge.me is a Shopify review platform for collecting, verifying, moderating, displaying, analysing and syndicating product and store reviews. It supports automated requests after fulfilment or delivery, email, SMS, push, QR-code and web collection, unlimited text, photo and video reviews, review imports and exports, verified-buyer badges, coupons, referrals, product groups, store reviews, Q&A, AI summaries, translations and replies, and a broad set of on-site widgets. It can publish ratings through structured data and selected external channels including Shop, Google Shopping, Meta and TikTok Shop, subject to each destination's eligibility rules.

Connections to check: Shopify Admin, Shopify Checkout and Customer Accounts, Shopify Flow, Shop App, Google Search rich snippets, Google Shopping, Google Business Profile, Meta and Instagram Shops, TikTok Shop, Klaviyo, Gorgias, AfterShip, LoyaltyLion, PageFly, PushOwl, Amazon, Etsy, AliExpress, Judge.me Reviews Site, Judge.me API and integrations. Confirm that your plan includes the connections you need.

How much does Judge.me cost?

Free

Forever Free is available; Awesome is $15/month. Check which review display, automation and integration features your store needs.

Pricing checked .Check current official pricing ↗

Work out your monthly and yearly app costs, including usage fees and setup.

What should you compare it with?

See all reviews and customer content options →

Getting started with Judge.me

  1. 1

    If you are switching apps, export your existing reviews before changing anything.

  2. 2

    Add the review widget and star ratings to a copy of your theme. Check a product page on your phone.

  3. 3

    Send requests after customers have received and tried the product. Test one request before enabling the full schedule.

What you need before installing

Have these ready

  • An active Shopify store and theme
  • administrator access
  • an inventory of existing review sources and exports
  • stable Shopify product and variant identifiers
  • documented fulfilment and delivery events
  • approved review-request recipients and consent rules
  • a moderation and transparency policy
  • legal approval for incentives and customer photos, videos and reviews rights
  • sender-domain and deliverability ownership
  • defined widget locations
  • Google, Shop, Meta or TikTok accounts where syndication is required
  • structured-data ownership
  • baseline review coverage and conversion metrics
  • and an export and rollback plan.

Decisions to make first

  • Free versus Awesome
  • 15-day trial and billing date
  • request trigger, default wait and delivery integrations
  • past-order requests
  • email, SMS, push, QR and review-link channels
  • sender domain and branding
  • customer eligibility and marketing opt-out handling
  • multi-product requests and reminders
  • incentives, coupon tiers, referral rewards and disclosure badges
  • auto-publish versus manual moderation
  • 14-day pending-review deadline
  • verified-review policy
  • profanity and personal-data handling
  • imports, source labels and verification status
  • exports and data portability
  • product groups, variants and cross-store syndication
  • widget selection, theme placement and performance
  • rich snippets and duplicate JSON-LD
  • Shop, Google Shopping, Meta and TikTok eligibility
  • AI summary, translation and reply approval
  • integrations and permissions
  • response ownership
  • agency-partner application
  • and Loox or Okendo upgrade triggers.
Open the detailed setup guide (9 steps)
Audit existing reviews, product identity and current places where reviews appear

Export all existing product and store reviews, ratings, media, replies, verification labels, incentives and source metadata. Map each review to stable Shopify product and variant identifiers and record products that have been replaced, duplicated, bundled or regionalised. Inventory existing review widgets, theme snippets, structured data, Google or marketplace feeds, CRM requests, coupons and referral programmes. Capture review coverage, request volume, submission rate, media rate, rating distribution, product-page conversion, page performance and current moderation practices before installing Judge.me.

Follow the official instructions ↗
Select Free or Awesome and approve the day-to-day work

Start with Forever Free unless the business genuinely requires Awesome features such as advanced widgets, AI summaries, reminders, coupons, referrals, integrations, Google Shopping, Meta or TikTok syndication, deeper branding or product-level controls. Record the $15 USD every-30-day charge, 15-day trial, first billing date and immediate loss of Awesome features on downgrade. Note the limited refund exceptions. Decide whether an agency-partner application and paid implementation, migration, CRO or review-operations services are relevant; no public referral commission rate should be assumed.

Follow the official instructions ↗
Define review-request timing, channels, consent and incentives

Choose fulfilment, delivery or another approved order trigger and set wait times based on realistic product arrival and usage. Judge.me defaults to approximately 14 days after fulfilment, but delivery integrations should be used where fulfilment timing is a poor proxy. Configure eligible orders, past-order requests, multi-product logic, reminders, languages, sender domain and email, SMS, push, QR or review-link channels. Respect marketing opt-outs and local communications law. Where coupons or referral rewards are used, define eligible reviewers, product and media tiers, one-per-order or customer limits and clear incentivised-review disclosure.

Follow the official instructions ↗
Import reviews and preserve authenticity signals

Use the appropriate migration guide or import wizard and test a small sample before full import. Validate product handles or IDs, review body, rating, dates, reviewer details, images, source and status. Judge.me imports require review text, do not import videos and have a 100 MB single-file limit plus an operational daily limit that is not published. Imported reviews are generally unverified unless the source supplies evidence meeting Judge.me standards. Do not relabel imported reviews as verified or duplicate reviews through export and re-import. Reconcile imported, failed and unmapped records against the archive.

Follow the official instructions ↗
Configure moderation, transparency and service-recovery workflows

Choose transparent automatic publication or a documented manual or criteria-based moderation policy. Judge.me publishes all new reviews automatically by default. If reviews are held as Pending, resolve them within 14 days before automatic publication under Shopify requirements. Define valid reasons for hiding or archiving, personal-data and profanity handling, verified-review rules, replies, escalation to customer service and requests for reviewers to update feedback after resolution. Never edit review content without author approval or suppress valid negative feedback merely to improve ratings.

Follow the official instructions ↗
Deploy widgets, product groups and structured data deliberately

Install the Review Widget and Star Rating Badge first, then add only the carousel, all-reviews page, snippets, media gallery, Q&A, customer-account or checkout surfaces that serve a defined customer decision. Configure product and variant context and use product groups only where products are genuinely equivalent. Match branding and accessibility. Audit theme, Judge.me and SEO-app JSON-LD to avoid duplicate or disconnected Product and AggregateRating markup. Validate widget rendering, lazy loading, mobile layout, cumulative layout shift and page speed before broad rollout.

Follow the official instructions ↗
Configure channel syndication and integrations separately

Connect Shop, Google Shopping, Meta, TikTok Shop, Google Business Profile and CRM or support integrations only where each destination is commercially useful and eligible. For Google Shopping, validate GTIN and product matching, eligible review sources and the fact that Judge.me's centralised feed is not visible in the merchant's own Merchant Center. Understand that external feeds can include reviews whose storefront status differs and that cross-store syndicated reviews may be excluded. Define Klaviyo, Gorgias, AfterShip, Shopify Flow and other integration ownership and prevent duplicate review requests or conflicting structured data.

Follow the official instructions ↗
Run controlled collection, moderation, display and syndication tests

Place controlled orders across simple products, variants, subscriptions where relevant, refunds, edited orders and multiple languages. Verify request scheduling, opt-out handling, sender authentication, form completion, media upload, coupon or referral fulfilment, verified badge, moderation, replies and update requests. Test every widget on mobile and desktop, structured data in Google's testing tools, and selected Shop, Google, Meta or TikTok destinations. Reconcile Judge.me requests, submissions and published reviews with Shopify orders and the migration baseline.

Follow the official instructions ↗
Launch review regular checks and define the upgrade trigger

Publish daily launch checks, weekly moderation and service-recovery review and monthly commercial analysis. Track request delivery, submission and media rates, verified-review share, review coverage, rating distribution, pending-review age, response time, incentive use, widget engagement, product-page conversion, structured-data health, channel syndication and support cases. Keep Judge.me as the default value platform while the review programme remains product-review focused. Move to Loox when visual customer photos, videos and reviews presentation and referral-led DTC merchandising are materially more important, or to Okendo when customer attributes, surveys, loyalty and enterprise customer-profile data justify the cost.

Follow the official instructions ↗
How to use and review it after launch

once

Save the review archive, product mapping, source and verification register, plan and billing decision, agency-partner route, request schedule, consent matrix, incentive policy, moderation rules, widget map, structured-data audit, syndication matrix, integrations, baseline metrics, tests, owners, export and rollback.

Why: A low-cost reviews app still becomes a customer-communications, customer photos, videos and reviews, SEO and channel-data system that must be reproducible.

Track: Signed-off launch pack covering commercial scope, data, requests, moderation, display, channels, compliance and recovery.

Supporting guidance ↗

daily

During launch, promotions and major fulfilment changes, check request scheduling and delivery, sender errors, submissions, media uploads, coupon and referral fulfilment, pending-review age, moderation queues, widget rendering, product matching, structured-data errors and external syndication warnings. Escalate duplicate communications, incorrect incentives, PII exposure or review-display failures immediately.

Why: Fast detection protects customer trust, sender reputation, review authenticity and product-page conversion.

Track: Daily launch log with requests, reviews, moderation, incentives, display, channel issues, owner and resolution.

Supporting guidance ↗

weekly

Review request delivery and submission rates, verified and media-review share, rating distribution, products without reviews, pending items approaching 14 days, negative-review response and service-recovery outcomes, incentive use, import exceptions and widget or structured-data defects. Check selected Google, Shop, Meta and TikTok syndication and assign product, GTIN or source-eligibility fixes.

Why: Weekly regular checks improves authentic coverage without suppressing criticism or confusing external-channel eligibility.

Track: Weekly review-quality scorecard with coverage, response, moderation, incentives, channels, actions and owners.

Supporting guidance ↗

monthly

Reconcile a complete month of review requests, submissions, verified reviews, customer photos, videos and reviews, coupons, referrals, response times, widget engagement, product-page conversion and external review visibility. Review Awesome invoice, plan usage, integrations, support, privacy requests, exports and agency service opportunities. Compare value with Free and assess whether visual-first or customer-profile requirements justify Loox or Okendo.

Why: Monthly review connects authentic social proof to commercial outcomes and prevents feature accumulation without measurable value.

Track: Monthly commercial review with review growth, conversion, costs, compliance, partner route and keep-Judge.me decision.

Supporting guidance ↗

event driven

After a theme, product ID, variant, bundle, fulfilment trigger, delivery provider, sender domain, email template, consent rule, incentive, moderation, widget, structured-data, integration, channel policy, plan, app version or migration change, preserve the previous state and rerun affected collection, verification, moderation, display, SEO and syndication tests. Export reviews before uninstalling or replacing the app.

Why: Changes can silently duplicate requests, detach reviews from products, alter verification or expose invalid structured data and ratings.

Track: Change record containing previous and new setup, affected reviews and products, tests, approvals, export and rollback result.

Supporting guidance ↗
How to decide whether it is working

Check that the app still works after changes to your theme, checkout or connected tools. Review the result you installed it for, alongside its cost.

  • Signed-off launch pack covering commercial scope, data, requests, moderation, display, channels, compliance and recovery.
  • Daily launch log with requests, reviews, moderation, incentives, display, channel issues, owner and resolution.
  • Weekly review-quality scorecard with coverage, response, moderation, incentives, channels, actions and owners.
  • Monthly commercial review with review growth, conversion, costs, compliance, partner route and keep-Judge.me decision.
  • Change record containing previous and new setup, affected reviews and products, tests, approvals, export and rollback result.

Keep it if it solves a real problem. Simplify or remove it if the extra cost and work are not worthwhile.

Things to check before installing

  • You need a broader customer-data or loyalty system, rather than a reviews app.
  • Advanced enterprise workflows and bespoke programme services are more limited than premium suites.
  • Imported reviews are not automatically verified and imported videos are not supported
More limitations and common mistakes
  • Import wizard requires review text and has a 100 MB file limit plus an undisclosed operational daily limit
  • Review requests are enabled after fulfilment by default and timing must reflect actual delivery
  • Coupons and reward messaging can create marketing-consent and disclosure obligations
  • Default moderation auto-publishes reviews; pending reviews must be resolved within 14 days before automatic publication
  • Hiding valid negative reviews can reduce trust and affect transparency medals
  • Shop reviews and external syndication follow separate eligibility and moderation rules
  • Google Shopping may include eligible reviews regardless of visible storefront status and centralised feeds are not shown in the merchant's own Merchant Center
  • Cross-store syndicated reviews are excluded from some external feeds
  • Rich snippets can conflict with theme or SEO-app structured data
  • Widgets and media can affect theme performance if deployed without testing
  • AI summaries, replies and translations require human review
  • Free branding and customisation are more limited
  • Awesome downgrades immediately with no remaining-period access
  • Refunds are generally unavailable outside limited one-month exceptions
  • Review data, customer contact data and customer photos, videos and reviews require privacy and rights regular checks
  • Judge.me remains a specialist reviews platform rather than a full loyalty, support or customer-profile suite

Common questions

How much does Judge.me cost?

Judge.me has a Forever Free plan and an Awesome plan at $15 USD every 30 days, with a 15-day trial. Pricing does not increase with order volume. Free includes unlimited product and store reviews, photo and video reviews, core widgets, rich snippets, imports and support. Awesome adds AI features, 16 widgets, advanced requests and reminders, coupons, referrals, Google Shopping, Meta and TikTok syndication, integrations and advanced branding. Downgrading takes effect immediately. Refunds are generally unavailable except for limited one-month exceptions around recent billing mistakes.

Why is Judge.me the default value recommendation instead of Loox or Okendo?

Judge.me provides unusually broad review collection, visual customer photos, videos and reviews, widgets, structured data, imports, integrations and syndication on a flat Free or $15 plan, with a mature Shopify footprint and very large review base. Loox is better suited when visual-first presentation and referral-led DTC merchandising justify its higher cost. Okendo is stronger when customer attributes, surveys, loyalty and enterprise profile data are central to the programme.

Can we migrate reviews from another app without losing them?

Yes. Judge.me supports guided migrations and CSV, XLS or XLSX imports, and it can export published, hidden, archived or selected reviews. Test a sample and map products carefully. Imported reviews generally do not receive Judge.me verified status unless the source provides qualifying evidence. A review body is required, videos cannot be imported, single import files are limited to 100 MB and the operational daily import limit is not publicly specified.

Can we reward customers for reviews without undermining authenticity?

Judge.me can issue fixed or percentage coupons and can vary rewards for text, photo or video reviews. Limit eligibility to verified buyers, buyers of the reviewed product or invited reviewers where appropriate. Display the incentive clearly and use Judge.me transparency badges. In some jurisdictions, mentioning rewards can turn a review request into marketing communication and require explicit consent. Rewards must never depend on the review being positive.

Can we hide negative reviews?

Judge.me supports automatic or manual moderation, but its default is to publish all reviews. Valid negative feedback should normally remain visible and receive a constructive reply. Pending reviews must be published or hidden within 14 days or they can publish automatically under Shopify requirements. Hiding or archiving verified reviews can affect Judge.me transparency medals, and some external syndication feeds use their own eligibility rules regardless of the visible storefront status.

Sources and how we put this guide together

This is a research-based guide, not a claim that we have personally tested every feature. Prices and product availability can change.

How our recommendations work